Test Your Ideas on a Thousand Minds Before Spending a Single Rupiah
Generate demographically accurate synthetic personas, interview them at scale, and simulate how markets react — all in minutes, not months.
No credit card required · 50 free credits weekly
From Question to Insight in Minutes
No recruitment. No waiting. No survey design expertise required.
Define
Describe your research question in natural language. No survey design expertise needed.
Generate
AI creates a diverse panel of synthetic personas with real Indonesian demographics.
Interview
Automated 10-turn depth interviews conducted at quantitative scale simultaneously.
Simulate
Run social swarm simulations to test market dynamics and opinion formation.
Analyze
Get deep insight reports, sentiment arcs, and export your research data.
Your Synthetic Research Lab
Three engines working together to simulate, interview, and analyse — all without a single human respondent.
Synthetic Persona Engine
Each persona has OCEAN personality traits, BPS-coded location, economic constraints, brand preferences, and a unique behavioral profile. Cross-dimensionally coherent — not random.
Automated Interviews
Every persona completes structured interviews. Get sentiment analysis, purchase intent, and verbatim quotes — real qualitative research without recruitment.
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Swarm Simulation
Deploy personas into social simulations. Inject events mid-run, track sentiment arcs, discover opinion clusters.
A Rehearsal Laboratory
for Decision-Makers
Most research tells you what people think today. Synthetic swarm simulation shows you what a market will think after your launch — before you launch.
- Zero recruitment risk
No incentives, no no-shows, no panel bias. Run a study of 500+ at any time.
- Results in minutes, not weeks
A full 50-persona study with interviews completes in under 3 minutes.
- Infinitely iterable
Tweak a variable, re-run the simulation. Iterate on your concept before spending a rupiah on production.
- Inject events mid-run
Pause a swarm, introduce a crisis, competitor move, or price change — and observe how opinion clusters re-form.
- Demographically grounded
Personas are anchored to BPS Indonesia data — income tiers, regional culture, language, and brand familiarity.
Everything You Need for Synthetic Research
A/B Concept Testing
Compare product concepts head-to-head with PMF scoring and statistical significance.
Deep Insight Reports
AI-generated research reports with executive summary, findings, and recommendations.
Follow-up Conversations
Chat with individual personas after a study to dig deeper into specific responses.
Multi-Model AI Chat
GPT-4o, DeepSeek-R1 reasoning, and image generation — all in one platform.
Data Export
Export all research data as CSV or JSON for use in your own analysis tools.
Network Visualizations
Entity graphs, swarm graphs, and live opinion-cluster animations.
Choose Your Research Credit Pack
Deep Insight Report = 30 credits
Starter
Rp327/cr · 150 cr
- 150 credits (~60 persona interviews)
- Valid 90 days from purchase
- All research features included
- Works for chat, personas & swarm
Standard
Rp299/cr · 1,000 cr
- 1,000 credits (~500 persona interviews)
- Valid 90 days from purchase
- 2 full swarm simulations (500 nodes each)
- Best for ongoing research projects
Pro Project
Rp200/cr · 2,500 cr
- 2,500 credits (~1,250 interviews)
- Valid 90 days from purchase
- 5 deep insight reports (30 cr each)
- Best value — Rp199/credit
All credits valid 90 days from purchase. Purchases are non-refundable.
Frequently Asked Questions
Everything you need to know about synthetic research on Arctech.
Synthetic personas are AI-generated profiles that simulate real human respondents. Each persona has a unique combination of demographics (age, location, income), OCEAN personality traits, behavioral preferences, and Indonesian cultural context — making responses realistic and coherent across an entire simulated population.
Internal validation studies show 85–92% parity with organic survey panels on directional questions (preference, intent, sentiment). Synthetic research excels at early-stage concept testing and relative comparisons. It is not a replacement for final-stage quantitative validation but dramatically reduces cost and time for iterative research.
A typical study with 50 personas and full interviews costs around 150 credits (50 persona generation + 50 interviews + swarm simulation). A scoping chat to define your study is always free. The Starter pack (150 cr) covers a full pilot study.
Yes. The Follow-up Conversations feature lets you select any persona from a completed study and chat with them directly. Ask clarifying questions, probe motivations, or explore hypothetical scenarios — the persona responds consistently with their established profile.
Swarm simulation deploys your generated personas into a social environment (Twitter-style or forum mode) where they interact with each other and react to events you inject. You can observe opinion formation, identify influence clusters, and see how sentiment evolves over multiple rounds — simulating real market dynamics.
Yes. All purchased credits are valid for 90 days from the date of purchase. Free credits (for users on the free tier) reset each week and do not carry over.
Yes. Your studies, personas, interview transcripts, and results are private to your account and never shared with other users or used to train AI models. Data is encrypted in transit and at rest.
Yes. All research data — persona profiles, interview transcripts, sentiment scores, swarm simulation logs — can be exported as CSV or JSON from the dashboard. Deep Insight Reports are available as formatted documents.
Stop Guessing. Start Rehearsing.
Join researchers, product teams, and strategists who use Arctech to validate decisions before they make them.
No credit card required · 50 free credits weekly · Results in minutes
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© 2025 Arctech.id (PT Arkana Cerdas Teknologi).
All rights reserved.